I am a digital media expert, and freelance designer.
I spent 5 years of my professional life helping clients find their visual identities and bring them to light in the best way possible.
I have worked with small and large businesses including Adobe, Crocs, and LEGO. I currently work for The Federal Savings Bank as a full-time Digital + Social Media Specialist.
Education
DePaul University 2017-2022
Bachelor's + Master's Degree in Public Relations and Advertising
with a minor in Graphic Design
Cumulative GPA: 4.0
Awarded the Double Demon 5 year Program completing my Degree's in 5 years instead of 6
Vice President of the Ad Society
- Awarded the New York Way Advertising Abroad Program
Experience
Worked on multiple digital and print marketing campaigns with business
leaders
- Clients included:
Harley Davidson Adobe - Crocs - Oreo -
- Warby Parker - LEGO - EGO - Medeco
Photography & Creative intern at Oak St. Social.
- Developing ideas and briefs with the creative team on advertising campaigns for our client’s social media accounts and web pages
- Clients included:
- Angostura - Aloha Poke - Back to the Roots - Astor House -Mayweather Boxing
Personal Branding For The Federal Savings Bank
Designing and strategizing their visual identity and transforming their personal brand into something educational, fresh, and more aligned with their new business direction following a company rebrand...
Social Media Coordinator
2021
Digital + Social Media Specialist
2023
2022
Social Media Director
- Gained 2k followers organically
- Went viral with over 143k impressions
- Clients engage throughout content and privately in Direct Messages (DM)
- Built a niche that allows a more unique audience
- 10k accounts reached monthly
- Provides testimonials as well as educational tips in Team Tammy fashion
Niche: Mortgage - Family - Balance
(within mortgages she focuses on the 3 F's: First time homebuyer, Family, Female)
- Boosted engagement plus awareness with 3.3k accounts reached
- Reel interactions have grown +128% in less than a month
- Cobranded relationships have grown with both NAHREP and TFSB
- Followers reached out regarding coaching/ training opportunities
Niche: Earning - Learning - Living
i workED with 6 new clients within the federal savings bank
Developing designs, captions, video editing and more.
email advertising for harley davidson
I currently work at a global advertising agency FCB Chicago as an associate campaigns manager for my client Harley Davidson. Here I will oversee and manage email marketing execution while working to drive successful advertising campaigns for the Harley-Davidson Motor Company.
Harley davidson
- Boosted brand awareness through various retail centered emails.
- Promoted various Harley Davidson events for new and current bike owners.
- Collaborated with film partners to feature H-D products in cinema.
- Inform consumers of the benifits of using H-D Visa cards in their daily lives.
I help businesses and entrepreneurs create a personalized unique brand or identity that is clear, strong, and reflective of what they are as an entity.
Phone
(773) 677 3569
otanogiselle@gmail.com